This case study very ably illustrates the usefulness, as well as some shortcomings, of public diplomacy as an instrument of national policy with the improvement of world communications and the increased importance placed upon public opinion.
Sugden, G. Scott
"Public Diplomacy and the Missiles of October,"
Naval War College Review: Vol. 24
, Article 6.
Available at: http://digital-commons.usnwc.edu/nwc-review/vol24/iss8/6